My Friend The Social Media Ruler

In the circle of friends that I have made online, I have one girlfriend that is the lady of Social Media. When the rest of us were hearing about this new thing on the net, she was already fully in place on six of these groups and had started three more for her targeted group. If there is something new online, my girlfriend hears about it first.

My friend Lisa led the pack as this new phenomenon came into being across the internet. She sent out emails telling everyone they must join up. The question most of us asked of her was: why? So she began to explain the facts of this new internet tool to all of us.

Lisa explained that this was the newest thing to come on the scene for marketing online. That instead of emailing people until they were sick of hearing from you, or even worse spamming, that now you were going to make relationships with people. While it may seem like a slower way to do things, that in the long run these relationships would be better as they would be targeted.

She told us that through these new media groups people could get to know you if they were interested in what you were doing, before they jumped on your bandwagon. They could see what you were up to, and watch how you handled yourself. You could begin to build trust, which is what people look for when considering joining a group. Can they trust you?

We all know and trust Lisa, so of course we began to follow her. And we all learned that again she knew what she was talking about. You do build up relationships through this medium. It was more about whom you knew than what you know. It is slower, but relationships can be built and friendships forged.

You see, you can have a thousand websites, but if you have no visitors, what good are they? Using this latest internet tool, you meet people who know other people. If one person likes your site, they will tell their friends to visit it also. Once they have learned they can trust you, they will be willing to look into what you promote.

So what Lisa showed us was to be choosy about which groups we joined, as there were so many popping up everywhere. She explained that quality was better than quantity. You would want to be on three sites and able to build relationships there, than to be on ten sites and not be able to keep up with them. We could see the importance of being careful about which sites we joined. Each group is targeted to a specific area so it is critical to join the one that works with your personal online venture.

The smart marketer will be involved in a few of the social media groups. It is a great tool that when used properly can help you grow your business with a strong foundation of people that know who they are following and why.

Internet marketing is the number 1 choice for many individuals starting a home-based business. For your free copy of E-Business; An Insider’s Edge please visit PLR Internet Marketing Today!